Azelis Americas CASE wins BASF Color and Effects Distributor of the Year award – covering printing inks, coatings and allied industries


Azelis Americas CASE received the BASF Colors and Effects (BCE) Distributor of the Year (DOTY) Award for 2020 for the Plastics and Sales Excellence Award for Printing and Specialty. These awards are presented annually to the BASF distributor who achieves outstanding sales results in each BCE market segment.

Azelis Americas won the BCE DOTY and Sales Excellence awards in all categories. In addition to these awards, DeWolf Chemical, an Azelis company, received Sales Excel-lence honors for its success in the cosmetics segment, and Azelis Canada received the DOTY award in the coatings segment. This year marked the first time that a single distributor has won awards in all four segments of BCE.

“We are extremely proud to have received this award from the BASF Colors and Effects team,” said Rocky Prior, SVP Sales and Marketing, Azelis Americas CASE. “We strive every day to add value to our principles by growing the business through our technical sales expertise and application labs. Being recognized for our performance in the Plastics and Printing & Specialty segments is a testament to our ability to generate sales and successfully serve this segment on behalf of the BASF Colors and Effects team.


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