EFI announces Best In Ground as new distributor in Thailand

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Electronics for Imaging, Inc. has appointed Best In Ground (BIG) as its new inkjet distribution partner in Thailand. The new partnership will focus on the distribution of EFITM printers for signage and display graphics, as well as EFI Cubik single pass UV LED printers for decorating wood and other building materials.

In addition to serving as an EFI distributor, BIG staff will be trained to provide full service to customers in the region, enhancing the existing EFI service infrastructure.

Based in Nonthaburi Province, BIG is a graphics services provider dedicated to delivering high levels of customer satisfaction with top-notch solutions and experience. The team provides local customers in the printing and packaging industry with in-depth expertise and technical after-sales services.

“We are delighted with this opportunity to partner with EFI,” said BIG Managing Director Kornphob Panprasong. “The foundation of our business is to meet and exceed the expectations of our customers and to support them in the growth of their businesses. Efficiency and speed in responding to market demands are the primary needs of our customers, and we believe that EFI solutions will allow them to thrive in the face of these challenges.

“The legacy that BIG has built in the Thai market will help EFI expand its customer base even further to customers in the Asia-Pacific region,” said Rodd Harrison, regional vice president of sales for EFI Inkjet. “We are delighted to partner with BIG to increase our presence in this growing market.”

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