Holdan appointed by Roland as new UK&I distributor


Roland Professional AV products will be distributed in the UK and Ireland by Holdan, a specialist distributor in the professional video and broadcast industry and part of the Midwich group.

Roland’s Professional AV division provides solutions in a variety of markets including live event production, live broadcasting, education, corporate meetings, houses of worship, videography and games.

This announcement follows the successful launch of the V-160HD, Roland’s portable hybrid mixer. The V-160HD provides the essentials needed for the in-person and online streaming components of a live event, with the ability to tailor content for both audiences simultaneously.

The Professional AV line of Roland products will be available for Holdan and Midwich in the UK and Square One in Ireland.

Allan Leonhardsen, Managing Director of Holdan, commented: “We are extremely proud to represent such a prestigious brand. Roland’s portfolio is perfectly positioned to meet the needs of users, especially now that adapting to new challenges has become a daily task. Roland understands the needs of users in real life conditions, and we know that users of traditional video products, who have adapted their presentations to new platforms such as Zoom and Microsoft Teams, will find their product offering very interesting.

Kees Biemans, Senior Sales Manager at Roland Pro AV Benelux and UK, said: “The reputation of Roland Pro AV products has grown significantly over the past year. A strategic partner like Holdan allows us to increase our reach and further refine the experience we provide to our users. We are delighted to continue the success of Roland Pro AV in the UK and Ireland with such a specialist distributor as Holdan, where our customers will enjoy exceptional service.


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