I&B Ministry advises media to refrain from publishing advertisements promoting online betting

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“Betting and gambling, illegal in most parts of the country, pose a significant financial and socio-economic risk to consumers, especially young people and children,” the ministry said.

“Betting and gambling, illegal in most parts of the country, pose a significant financial and socio-economic risk to consumers, especially young people and children,” the ministry said.

The Ministry of Information and Broadcasting has advised print, electronic and digital media to refrain from publishing online betting platform advertisements.

Online and social media, including online advertising intermediaries and publishers, have been advised not to display such advertisements in India or target them to Indian audiences.

The advisory was issued in view of a number of advertisements of online betting sites/platforms appearing in print, electronic, social and online media.

“Betting and gambling, illegal in most parts of the country, poses a significant financial and socio-economic risk to consumers, especially young people and children,” the ministry said, adding that such advertisements had the effect of promoting a broadly prohibited activity.

“Online betting advertisements are misleading and do not appear to be in strict compliance with the Consumer Protection Act, the Advertising Code under the Cable Television Network Regulation Act and Advertising Standards in under the standards of journalistic conduct established by the Press Council of India under the Press Council Act,” he said.

On December 4, 2020, the ministry issued a notice to private satellite TV stations to adhere to the Advertising Standards Council of India’s guidelines on online gambling advertisements which contained do’s and don’ts for online print and audiovisual advertisements. Game.

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