One of the most important printing industry events in North America, the PRINTING United Expo, will take place this year from October 19-21 at the Las Vegas Convention Center in Las Vegas, Nevada.
Among the highlights of the Nazdar SourceOne booth at PRINTING United Expo will be the G7 color control methodology, a technique that achieves color similarity in all printing processes, which is essential in the modern market where accuracy is vital for customers.
The G7 method balances the four primary CMYK print colors and their three RGB overprints—representing the 7 in G7—to achieve a neutral gray in a halftone image. This methodology was created in 2006 and used mainly for the offset lithographic printing process at the time.
In 2008, Nazdar Consulting Services reached an important milestone by introducing the method for screen printing and large format graphic inkjet printing processes. G7 is now considered the most efficient method of achieving a common appearance in images when printed on different substrates, using different printing processes.
Work to further develop the control method and its use has been underway since 2008. Last year, it was announced that Nazdar’s Technical Service Group had qualified the world’s first Direct-to-Garment (DTG) printed t-shirt ) in the G7 methodology.
“The G7 methodology is not a print specification because it does not prescribe how to get a result, but details the result itself. We are excited to be able to showcase the G7 color control methodology at the upcoming event,” said Bruce Ridge, Technical Services Manager at Nazdar.