OEM Foodservice Distributor Parts Town Launches E-Commerce Marketplace


ADDISON, IL – Parts Town, a technology innovator and distributor of OEM catering equipment parts, today announced the launch of its Parts Town Market. Thanks to the new e-commerce marketplace, customers will have access to a one-stop shopping experience for OEM aftermarket parts, items and catering products in a variety of new categories, rather than having to visit multiple websites. to find the parts and equipment they need. . It also offers sellers the opportunity to leverage the brand recognition, site traffic, e-commerce platform and marketing expertise of PartsTown.com to reach a wider clientele.

The new marketplace builds on the success of “Parts Town”Parts in town“, which offers local distributors and service companies the opportunity to increase their sales and develop their customer base by making OEM parts available locally from their stock through partstown.com. Parts in Town enables foodservice customers to find and retrieve the essential spare parts they need to get their equipment up and running quickly within an hour. With the new marketplace, instead of offering local pickup, sellers will offer the option to ship products directly to the customer.

“Expanding our e-commerce market to include additional product categories allows us to meet the needs of our customers by providing them with a one-stop shop,” said Steve Snower, CEO of Parts Town. “We will use our marketplace and digital business model to expand access to product categories in the foodservice space, but also to genuine OEM parts in other industries. “

DfIn addition to catering parts and products such as small tableware, tableware and lighting, the new market will also offer parts and other related products from adjacent market sectors including HVAC, maintenance household appliances, water filtration, technician supplies and residential appliances. The market currently includes more than 23,000 pieces of home appliances from brands such as Whirlpool and Frigidaire, as well as 6,000 janitorial and sanitation products.

The market was developed by Red Lightning Group, a division of Parts Town created to accelerate innovation in the restaurant industry and beyond. “We are delighted to continue to enrich our Marketplace,” said Emanuela Delgado, senior vice president and general manager of Red Lightning Group. “This technology will ultimately extend our reach to several new categories of products and services. Our customers have asked us to provide products beyond replacement parts for the catering industry, and our new market allows us to partner with experts in these categories and go much faster to provide customers with the items or items. products they need to run their business.

The new marketplace will continue to offer the same technical product information that customers currently benefit from Parts Town’s existing offerings, helping buyers ensure they are purchasing the correct part before placing their order. The market will also be available on the industry leader of Parts Town application.

To learn more about the Parts Town market, visit www.partstown.com/marketplace.

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